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Welcome to Wylde Market

If you've shopped with Sole of Discretion before, you're in the right place! 

From now on, all of Sole of Discretion's online orders will be processed and delivered through Wylde Market. You'll still be able to order all of Sole of Discretion’s incredible fish, but you'll also have access to our wider community of amazing independent food and drink producers.

Wylde Market is the UK's online farmers’ market. As you explore, you’ll find producers from every corner of the UK. Buy from organic, regenerative meat and vegetable farms, biodynamic vineyards, regenerative dairies, woodland foragers, heritage grain growers, artisanal fermenters, and family fishermen. Real food for real people.

Buy direct from as many independent producers as you like, add everything to a single basket, and we'll deliver it all together in one box to anywhere in the UK.*

Our market opens online every Friday at 5:00pm and closes on Wednesday at 12:00pm. Your box will arrive on Friday or Saturday morning, depending on the delivery option you choose at checkout.

* with the exception of Northern Ireland and the Highlands and Islands.

Caroline, Plymouth

Caroline, Plymouth

Caroline has spent a lifetime thinking about the ethics of fishing. In fact, she's built a whole livelihood around it. Working exclusively with small day boats of 10m and under in the South West, and forensically interrogating their catch methods and zones, Caroline is all about celebrating both the responsible consumption of fish and the preservation, regulation and regeneration of our precious marine environment. Her team is similarly committed and it shows in the quality of what they produce - filleting, curing and smoking fish to the highest possible standards.

Filters

Family fish box

Caroline, Plymouth
Original price £99.00 - Original price £99.00
Original price
£99.00
£99.00 - £99.00
Current price £99.00
Available

A proper introduction to Britain's best wild fish, chosen by Caroline's team from what's been landed that week by small day boats in the South West...

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Original price £99.00 - Original price £99.00
Original price
£99.00
£99.00 - £99.00
Current price £99.00

Fish selection box

Caroline, Plymouth
Original price £124.50 - Original price £124.50
Original price
£124.50
£124.50 - £124.50
Current price £124.50
Only 4 left!

The full range of what Caroline's small day boats are landing in the South West — nine portions spanning everything from everyday white fish and f...

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Original price £124.50 - Original price £124.50
Original price
£124.50
£124.50 - £124.50
Current price £124.50

Frozen wild sardine fillets

Caroline, Plymouth
Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50
Only 4 left!

These wild sardines are small, oily and packed with flavour, serve simply with lemon and good bread.  Caroline sources these little bullets of ome...

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Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50

Frozen wild haddock fillets

Caroline, Plymouth
Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00
Available

Sweet, delicate and a touch lighter than cod. Landed by small day boats into Brixham and prepared by Caroline's team. Frozen to lock in freshness. ...

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Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00

Frozen wild coley fillets

Caroline, Plymouth
Original price £10.00 - Original price £10.00
Original price
£10.00
£10.00 - £10.00
Current price £10.00
Available

The unsung hero of British waters. Coley is sustainable, affordable and criminally underrated. Firm, slightly darker flesh that sweetens beautifull...

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Original price £10.00 - Original price £10.00
Original price
£10.00
£10.00 - £10.00
Current price £10.00

Frozen wild flounder fillets

Caroline, Plymouth
Original price £7.00 - Original price £7.00
Original price
£7.00
£7.00 - £7.00
Current price £7.00
Available

A delicate, sweet flatfish. Pan-fry in butter until golden, or bake simply with lemon and herbs — flounder rewards a light touch. Frozen items may ...

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Original price £7.00 - Original price £7.00
Original price
£7.00
£7.00 - £7.00
Current price £7.00

Frozen wild brill fillets

Caroline, Plymouth
Original price £22.50 - Original price £22.50
Original price
£22.50
£22.50 - £22.50
Current price £22.50
Only 5 left!

Fabulous flat fish, sweet and firm. Steam, bake, pan fry or grill.  Frozen items may arrive with you partially or entirely defrosted. More about C...

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Original price £22.50 - Original price £22.50
Original price
£22.50
£22.50 - £22.50
Current price £22.50

Frozen wild pollack fillets

Caroline, Plymouth
Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00
Available

A fabulous alternative to cod, which by no means takes second billing. In fact, this is the fish that the fishermen hold back for themselves…. Froz...

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Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00

Frozen octopus tentacles

Caroline, Plymouth
Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50
Available

Fresh octopus tentacles, potted by Andy from his day boat Melanie, landing into Plymouth. Raw and ready to prepare. Grill until charred, braise low...

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Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50

Frozen wild skate wing

Caroline, Plymouth
Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50
Only 5 left!

Incredible, delicate almost crab-like texture with a taste similar to scallops. Pan fry. Frozen items may arrive with you partially or entirely def...

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Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50

Frozen wild grey mullet fillets

Caroline, Plymouth
Original price £16.00 - Original price £16.00
Original price
£16.00
£16.00 - £16.00
Current price £16.00
Only 4 left!

Wild grey mullet has a unique earthy flavour and soft flesh. It pairs beautifully with capers, vinegar, and parsley. Frozen items may arrive with ...

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Original price £16.00 - Original price £16.00
Original price
£16.00
£16.00 - £16.00
Current price £16.00

Frozen wild ling fillets

Caroline, Plymouth
Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50
Available

A beautifully firm white fish, perfect for simple roasting, pan frying, or slow cooked coastal stews. Frozen items may arrive with you partially or...

View full details
Original price £12.50 - Original price £12.50
Original price
£12.50
£12.50 - £12.50
Current price £12.50

Frozen wild gurnard fillets

Caroline, Plymouth
Original price £15.00 - Original price £15.00
Original price
£15.00
£15.00 - £15.00
Current price £15.00
Sold out

Has to be tasted to be believed. Rich, buttery flesh. Makes a great Thai curry, or a fantastic bouillabaisse. Gutted. Frozen items may arrive with ...

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Original price £15.00 - Original price £15.00
Original price
£15.00
£15.00 - £15.00
Current price £15.00

Frozen wild bass pieces

Caroline, Plymouth
Original price £23.50 - Original price £23.50
Original price
£23.50
£23.50 - £23.50
Current price £23.50
Only 2 left!

Offcuts and trimmings of wild bass full of flavour. Perfect for fish tacos, curries, chowders or stirred through a risotto. Frozen items may arriv...

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Original price £23.50 - Original price £23.50
Original price
£23.50
£23.50 - £23.50
Current price £23.50

Frozen wild keta Alaskan salmon fillets

Caroline, Plymouth
Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50
Available

With a mild flavour and firm, pinkish-orange flesh, wild Keta salmon is a versatile choice for any dish. Harvested sustainably in the pristine wate...

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Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50

Frozen wild horse mackerel fillets

Caroline, Plymouth
Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50
Available

A truly delicious fish with a fatty yet crisp texture, ideal for grilling.  Frozen items may arrive with you partially or entirely defrosted.  More...

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Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50

Frozen wild whole Dover sole

Caroline, Plymouth
Original price £40.50 - Original price £40.50
Original price
£40.50
£40.50 - £40.50
Current price £40.50
Available

Stunning, and an English classic. Firm flesh, brimming with flavour. You really can’t beat a meunière….. Gutted.  Frozen items may arrive with you ...

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Original price £40.50 - Original price £40.50
Original price
£40.50
£40.50 - £40.50
Current price £40.50

Frozen wild rock

Caroline, Plymouth
Original price £8.00 - Original price £8.00
Original price
£8.00
£8.00 - £8.00
Current price £8.00
Available

Lean and firm, this Andalucian favourite is known to Brits as Rock or Dogfish. Works well battered and fried, and is robust enough to take strong f...

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Original price £8.00 - Original price £8.00
Original price
£8.00
£8.00 - £8.00
Current price £8.00

Frozen wild Alaskan black cod fillets

Caroline, Plymouth
Original price £19.00 - Original price £19.00
Original price
£19.00
£19.00 - £19.00
Current price £19.00
Available

Delicately rich and buttery, this wild black cod is sustainably caught off the coast of Alaska using the potting method. Its silky texture and high...

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Original price £19.00 - Original price £19.00
Original price
£19.00
£19.00 - £19.00
Current price £19.00

Frozen wild plaice fillets

Caroline, Plymouth
Original price £15.00 - Original price £15.00
Original price
£15.00
£15.00 - £15.00
Current price £15.00
Available

Delicate, white flesh. Pan fry, or batter and serve with chips. Frozen items may arrive with you partially or entirely defrosted. More about Caroline.

Original price £15.00 - Original price £15.00
Original price
£15.00
£15.00 - £15.00
Current price £15.00

Frozen wild whole sardines

Caroline, Plymouth
Original price £10.00 - Original price £10.00
Original price
£10.00
£10.00 - £10.00
Current price £10.00
Available

These wild sardines are small, oily and packed with flavour. Grill until the skin blisters and blackens. Around 6–10 fish per pack. Caroline sourc...

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Original price £10.00 - Original price £10.00
Original price
£10.00
£10.00 - £10.00
Current price £10.00

Frozen wild monkfish fillets

Caroline, Plymouth
Original price £18.00 - Original price £18.00
Original price
£18.00
£18.00 - £18.00
Current price £18.00
Only 1 left!

Firm white flesh, works well with robust flavours. Makes a great Moroccan tagine, for example. Skinless. More about Caroline. 

Original price £18.00 - Original price £18.00
Original price
£18.00
£18.00 - £18.00
Current price £18.00

Frozen wild mackerel fillets

Caroline, Plymouth
Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00
Available

The delicious, wild answer to farmed salmon. Packed with Omega 3, this native fish is just marvellous and we should all be eating more of it.  Froz...

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Original price £13.00 - Original price £13.00
Original price
£13.00
£13.00 - £13.00
Current price £13.00

Frozen wild bass fillets

Caroline, Plymouth
Original price £25.00 - Original price £25.00
Original price
£25.00
£25.00 - £25.00
Current price £25.00
Available

Mild and moist, tender and buttery, this amazing fish will surprise and delight you. Wild bass are a world away from the sad little uniform farmed ...

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Original price £25.00 - Original price £25.00
Original price
£25.00
£25.00 - £25.00
Current price £25.00

Frozen wild wrasse fillets

Caroline, Plymouth
Original price £9.00 - Original price £9.00
Original price
£9.00
£9.00 - £9.00
Current price £9.00
Available

These beautiful wrasse fillets are known for their delicate white flesh and mild, slightly sweet flavour. Frozen items may arrive with you partiall...

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Original price £9.00 - Original price £9.00
Original price
£9.00
£9.00 - £9.00
Current price £9.00

Frozen wild dabs

Caroline, Plymouth
Original price £6.50 - Original price £6.50
Original price
£6.50
£6.50 - £6.50
Current price £6.50
Available

Small, sweet flatfish. Grill with lashings of butter and lemon, or bake with cheese for a hearty midweeker.  Frozen items may arrive with you part...

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Original price £6.50 - Original price £6.50
Original price
£6.50
£6.50 - £6.50
Current price £6.50

Frozen wild Alaskan coho salmon diced

Caroline, Plymouth
Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50
Available

Ready diced and full of rich flavour. Perfect for quick curries, stir-fries or simply pan-fried. Frozen diced, skinless. Frozen items may arrive wi...

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Original price £9.50 - Original price £9.50
Original price
£9.50
£9.50 - £9.50
Current price £9.50

Frozen wild Alaskan keta salmon diced

Caroline, Plymouth
Original price £6.00 - Original price £6.00
Original price
£6.00
£6.00 - £6.00
Current price £6.00
Available

Wild salmon, A kitchen staple for when you want great fish without the fuss. Ready diced for curries, stir-fries and fish pies. Frozen diced, ski...

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Original price £6.00 - Original price £6.00
Original price
£6.00
£6.00 - £6.00
Current price £6.00

Frozen wild Alaskan coho tartare

Caroline, Plymouth
Original price £7.50 - Original price £7.50
Original price
£7.50
£7.50 - £7.50
Current price £7.50
Sold out

Made to be eaten raw. Toss with parsley, lemon zest and pistachios, then pile onto hot buttered toast for a simple, unforgettable lunch. Frozen dic...

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Original price £7.50 - Original price £7.50
Original price
£7.50
£7.50 - £7.50
Current price £7.50

Frozen wild hand dived scallops

Caroline, Plymouth
Original price £18.00 - Original price £18.00
Original price
£18.00
£18.00 - £18.00
Current price £18.00
Available

Sustainably hand dived, these scallops are simply stunning. Flash fry, with a few lardons if you fancy. Your guests will be in raptures…. Frozen i...

View full details
Original price £18.00 - Original price £18.00
Original price
£18.00
£18.00 - £18.00
Current price £18.00