Our Story

I came back from living in Spain – a place where good fish is part of daily life – and was shocked at how hard it was to find quality, fresh fish here in the UK (even though most of the fish I was eating in Spain was from the UK!)

Ella, a former vegan, was on her own journey to find the freshest, most sustainable seafood possible.

Together, we started Wylde – a place where independent fishermen could list what they catch, and sell it direct to customers.

Then it snowballed.

We began offering incredibly sustainable meat – from organic, slow-grown, pasture-fed animals – and before long a whole community of regenerative and biodynamic farmers, growers, and food makers joined in.

That’s how Wylde became your online farmers’ market.

From the people who produce it.

To the people who eat it.

Nick
Founder & CEO