Big Food has done a number on us all.
They've underserved consumers and producers alike. For decades.
It's time to fight back.
It's time to put the joy back into food.
Simple. Transparent. Direct.
From the people who produce it.
To the people who eat it.
It's time to go Wylde.
How it works:
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TODAY'S HIGHLIGHTS
What's new, different or simply taken our fancy!
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THE AISLE OF WYLDE
Summer is here, and it's the perfect time to break free and...
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MEAT & POULTRY
Hugely flavourful meat from animals that have lived free or been raised...
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REGENERATIVE
Because 'sustainability' alone is no longer enough. Regenerative farming goes above and...
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FISH & SHELLFISH (Fresh fish lands Wednesday)
Stunning wild fish from Britain’s rich waters. Whole, filleted, Shinkei Jime or...
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FRUIT, VEG & FUNGI
From the land, and even from the seas, nutritious plants of all...