RIP Supermarkets

Supermarkets have underserved both consumers and producers for too long

When did you last walk in to one and think ‘Wow, this is amazing!’?

Meanwhile, producers tell stories of predatory practices and barely being able to be make ends meet.

It’s time to Go Wylde.

Wylde is a farmers’ market, where everything happens online.

Liberated by technology, fishermen, farmers, hunters and food artisans of all types pitch up with what they’ve caught, grown and made.

And they set the prices.

You pick what you fancy, and - with nationwide delivery - everything arrives in one convenient box on a Friday morning.

Like any market in real life, it’s best to get there early….

  • Better For You

    Fresh, seasonal produce. Straight to your door.

  • Better For Them

    Buy direct from the people who produce your food.

  • Better for the Planet

    Food that's produced in harmony with nature

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Is all your produce organic?

All of our meat is organic or wild. Some of it's regeneratively farmed as well. Our milk, yoghurt and cream is also all organic. 

Our fish is wild and caught by independent fisherman that go out on small day boats. 

Our fruit and vegetables come from farms that are organic, biodynamic or farming to those standards without the formal certification.

How fresh is the fish?

Very. You won’t get any fresher unless you literally buy it straight off the boat, or catch it yourself. We add freshly caught fish and shellfish to the market on a Wednesday morning.

I can’t see a product that I wanted to buy?

Like other farmers’ market we can’t guarantee that we will have what you want every week. We list the products that our producers have based on the season, the weather and what they can make. This means that the market changes every week, we don’t always have everything and things can sell out fast. It’s best to get in quick!

We only want to give you the freshest fish so we only list fish that has just been caught on Wednesday morning.

What happens if I want to order from different producers?

You can order from as many producers as you want. We will put everything that you buy into one convenient box and send it to you to arrive on Friday.

What happens if I want to add to my order?

That’s easy. Just place another order. We will put everything that you buy into one convenient box for you. Use the code that you received in your order confirmation email to make sure you don’t pay for shipping twice.